NKD Pizza International. Chief Marketing Officer.

Written By Artisan Format

As CMO, I led a £3M global marketing strategy, owning everything from brand and product to comms, content, and activation. I built and led a high-performing team of eight, delivering across six key markets: Germany, Bulgaria, Qatar, Dubai, Abu Dhabi, and Ireland.

I spearheaded the NKD Pizza rebrand across these regions — aligning local nuance with global ambition to create a unified brand experience. I also launched Slices by NKD, a sister brand designed to push into new formats and fresh territory.

This was marketing at full scale — strategic, bold, and built to connect across cultures without losing core identity.

Artisan Format
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